LinkedIn Strategy for B2B Founders: The Untapped Goldmine

LinkedIn is where your B2B customers are

But most founders use it wrong. They just broadcast. Here’s how to actually use it to generate leads.

The 4-Step Framework

1. 1. Share valuable content 3x per week that teaches something
2. 2. Comment on posts from your ideal customers
3. 3. Personalized cold outreach to specific targets
4. 4. Move conversations to DM and then to calls